Digital design

Web design

We are a custom web design agency specialized in designing designs oriented to measurable and quantifiable objectives within the digital strategy of your brand.

We are a different web design agency

Custom web design for your digital strategy

If you need a different website that meets the communication and marketing objectives of your business model, we can help you. At proun we have extensive experience in web design with measurable results. We approach each project from a strategic approach, in which the website is the fundamental piece of the process, from the capture of qualified traffic to the conversion of the lead. Our design is aligned with your strategy and starts from a good analysis of your business, your buyer persona and your digital needs.

UX and CRO: design oriented always to conversion

We approach all our web design projects with CRO (Conversion Rate Optimization) methodology. We develop optimized websites to generate leads and business opportunities, subscribers or sales. For this we always apply the most efficient techniques in the process of improving the user experience (UX design) and responsive web design. Whether they are online stores, corporate websites, or digital platforms; web design is the silent marketer. It is a differential value in generating new business opportunities and converting visitors into potential customers.

Responsive web design

We apply the design principles demanded by search engines like Google and we prioritize the mobile user, taking into account the “mobile first”. We are experts in responsive web design and for years our expertise has worked in sectors where the consumption of online information from the mobile channel already exceeds more than 80%. In our company we propose each website by analyzing the main channel of web traffic and proposing an interface design accordingly.

Your website will be perfectly displayed on all devices, both desktops and laptops, tablets and smartphones, in all browsers, always meeting the strictest requirements for usability, accessibility and lead generation.

Our work process in web design is integrated with web development

In our company we specialize in developing web projects covering all phases of the project, from the digital strategy of your project to attracting users. We offer services to run any professional website at the highest level:

Analysis and functional definition

Our technical team will be in charge of analyzing the functionality required for web development and programming with the departments involved in your company; as well as the integrations with other applications, defining in detail each of the sections and functionalities of your website.

Technological consulting

The functional requirements defined in the analysis phase determine the choice between a CMS or a custom web development. We will help you choose between WordPress, Drupal or any other CMS, or between Symfony, Laravel, Codeigniter or any other Opensource framework.

UX / UI design

In parallel to the analysis and technical consulting phases, our UX design team gets down to work to design a unique and differential interface for your project: From the definition of buyer persona, navigation flows, wireframe design, UI design or interface, prototyping and design and content creation.

Frontend development

In the frontend development phase we take care of layout all the key screens that we have designed, implementing the responsive behavior so that they are displayed correctly on mobile phones and we will proceed to the integration with the chosen CMS.

Backend development

Depending on the chosen CMS, whether it be WordPress, Drupal, etc., the technical team involved will proceed to develop and adapt the CMS to the administration functions of your website.

Content creation and upload

If your project requires it, we will take care of the design and creation of the content, from the writing of texts, design of infographics, photographs, videos, animations, etc., and the loading process on your website.

Deployment on web server

Once your website is ready to publish, we will proceed to the implementation on your web server. Remember that if you don't have a server we can advise you on the best web hosting providers.

Web positioning

If you need it, we can take care of SEO positioning in search engines, as well as SEM positioning or Google Ads campaigns, and also social media campaigns (Facebook, Instagram or Twitter).

Web maintenance and support

Once we have published your website we can take care of its maintenance, both at the content management level and new functional developments.

Much more than web design

CMS or custom development?

We have extensive experience in custom web development based on Symfony, Angular JS or React, as well as on CMS: WordPress, Drupal or Prestashop development; both in the design of corporate web pages and in online stores or web applications. As we do with all our clients, we will help you choose the right technology for your project.

Experts in WordPress development

In corporate website design and development projects we are experts in WordPress, the most widely used content manager in the world. Our web design approach to WordPress differs from other agencies:

  • We do not use commercial templates or themes, but we design and develop custom web pages even if we use a CMS like WordPress.
  • We design each of the key screens of the project and develop the frontend tailored to your project, ensuring that the design of your project is unique and cannot be "installed" by any other competitor.
  • This is especially important to avoid SEO visibility or performance issues with commercial templates used by other agencies in their web development.

Web positioning and digital strategy

Our differential value as a global digital agency is that we approach projects with a strategic perspective and measurable results based on the KPI's agreed with each client. If your project requires it, we can take care of the website's online marketing strategy, through a complete action plan that will cover search engine optimization, SEM campaigns and social networks or social media, always adapted to your business objectives. The design and development of your website is just the beginning.

Do you need digital content?

In addition to the creation of web pages and websites, we also take care of the design and production of quality content if your business strategy requires it. If you need content writing, illustration, infographics, photography, video, animations, etc., we can also take care of this content creation and loading phase.

Because we are different?

Conversion Specialized Design (CRO)

We apply CRO (Conversion Rate Optimization) and CCD (Conversion Centered Design) techniques to increase conversions and lead registration of your website.

Custom UX design

For us, each web design project is different, so we do not use templates or commercial templates. The interface design of your project will be unique and you will not have the technical problems derived from these generic solutions.

Responsive mobile first design

We are specialists in conversion on mobile devices and responsive design, applying mobile first design techniques in all our web design and development projects.

Experts in Wordpress

Although we work with almost all opensource technologies for web design and development projects, we have more than 10 years of experience in WordPress web development and this shows in the result.

Custom web development

If your project requires custom web development, we are specialists in opensource frameworks such as Symfony or Laravel to fully adapt your website to the business model.

SEO positioning and web analytics

Our expert SEO and digital analytics department can take care of your organic traffic strategy, taking care of generating online visibility that attracts potential clients to the website.

SEM and Google ADS campaigns

In addition to SEO positioning, we are also experts in SEM strategy and campaigns in CPC models. We are certified as a Google Partner and we can take care of managing campaigns in the search network, display network and Google Ads remarketing.

Social media campaigns

Our digital marketing team is also an expert in designing and developing campaigns for Facebook, Instagram or Twitter, in B2B and B2C projects.

Your project, guaranteed

Once your website is public, the guarantee phase begins. We offer a 12-month warranty on all our websites, covering bugs and errors that did not appear in the testing phase.

Do you want us to talk?

If you liked what you have seen and would like to propose that we become part of your project, we will be delighted to hear from you. Complete the form and we will respond as soon as possible.

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