Blog

We are passionate about what we do. That is why every week in our blog on design, development and digital marketing we will talk about all the trends and news related to our service areas.

cognitive load ux

How does the UX cognitive load affect the user ?: 7 tips to reduce it

Published on 08/11/2020

Design

Each digital environment that a user faces requires that they adapt to the way it is configured, designed or programmed, for example on each website that they visit. The UX cognitive load is the mental process that refers to the set of experiences, be they confused, doubtful, new, etc .; that users must overcome to achieve their objectives.

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VUI design

VUI design or how to design voice interfaces

Published on 08/06/2020

Design

The design of the VUI Voice User Interface has become one of the essential innovations when it comes to electronic devices. The need to improve communication between man and machine is increasingly pressing, since it implies speed and effectiveness in any process that involves both parties.

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How to choose a payment gateway?  The 10 best ecommerce payment gateways

The 10 best payment gateways for e-commerce

Published on 07/24/2020

Ecommerce

To set up an online store , some factors must be taken into account. In addition to hosting, domain and positioning, among others, the best ecommerce payment gateways that exist in the market should be evaluated in order to choose one that makes transactions easy, safe and comfortable.

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App for your business When does your business need one?

Do you know how to detect when your business needs an app?

Published on 07/16/2020

Technology

Today, it is easy to find an application for almost anything. But are they always necessary? An app for your business can be an excellent tool to improve productivity or marketing. There are situations in which an app simply provides extra benefits or improves productivity, but there are also many other occasions when it can be very necessary for a company.

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Seo for hotels, guide to increase direct sales

SEO for hotels, tips to increase direct sales

Published on 07/07/2020

Strategy and Marketing

Carrying out an effective and well-defined hotel SEO strategy is essential to increase sales. Having a website for a hotel is a good idea, but without an SEO strategy that allows you to position yourself and gain visibility with respect to the competition, it is like having a chair without legs. But, how to increase sales through good SEO positioning? In order to boost sales, it is necessary to carry out a series of guidelines or strategies that ensure good positioning.

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Ecommerce FAQ: why are they so important and what should they include?

FAQ in ecommerce: why are they so important and what should they include?

Published on 02/07/2020

Ecommerce

Have you ever wondered whether or not to include a FAQ page in your ecommerce? The FAQ sections of an ecommerce not only serve to search for a specific question that the customer has at the moment, but they are also a great way to provide the customer with concise and clearly structured information.

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What is the best hosting for an online store?  Keys to choose it

What is the best hosting for an online store? Keys to choose it

Posted on 06/25/2020

Ecommerce

An online store or website must have something fundamental: the best hosting for an online store . Those who undertake a project of this type are unaware, in most cases, of the type of hosting, the advantages of each one or which one is best suited to the site. To succeed, you don't just have to have good professionals, products or content: web hosting is also important. Therefore, in this post, all the keys to consider are explained. 

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Digital marketing for pharmacies: the key to success

Digital marketing for pharmacies: what is the key to success

Posted on 06/23/2020

Digital business

Like many businesses in other sectors, pharmacies have adapted their marketing strategies to the medium that more and more customers use to find out about their products: the Internet. Also, this small change can significantly increase revenue, also in the pharmaceutical market. This is how digital marketing for pharmacies arises , an excellent option to make yourself known and differentiate yourself from the competition in the new digital reality.

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What does the SEO analysis of a web page include?

What does the SEO analysis of a web page include?

Posted on 06/18/2020

Strategy and Marketing

The SEO analysis of a web page is comparable to visiting the doctor for a periodic review: it must be done every so often to ensure that everything works properly. With an in-depth analysis it will be easy to find where the fault is and quickly fix it, and then continue with maintenance. Thanks to this, you can find out why the page is not among the first Google results or, directly, why it is lost among millions of websites.

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How much does it cost to set up an online store and what does it include?

How much does it cost to set up an online store and what does it include?

Published on 06/11/2020

Ecommerce

Many companies and entrepreneurs wonder how much it costs to set up an online store, given that society advances every day and the number of customers who use the Internet to buy is greater day after day. As in any business that is going to start, you need to know what the initial investment will be and what the expenses will be, and for this you have to consider the type of business.

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